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Customer Segmentation & Analysis

Understand your customers through advanced segmentation techniques

18:25 Video 4

Course Progress: 4/6 67%

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Course Content

E-commerce Analytics Fundamentals

What We Will Learn

A comprehensive overview of what you'll learn in this free analytics course.

Setting Up GA4 for E-commerce

Step-by-step guide to configuring Google Analytics 4 for online stores

E-commerce Conversion Tracking

Track purchases, cart abandons, and key conversion events

Customer Segmentation & Analysis

Understand your customers through advanced segmentation techniques

Creating Actionable Reports

Build dashboards and reports that drive business decisions

Data-Driven Optimization

Use analytics data to improve conversion rates and ROI